Website Migration & Brand Elevation

Prepared for: Jessar Industries Inc. Prepared by: RevShift Media Date: March 31, 2026

Thank you for trusting RevShift Media for your website migration and brand elevation project. With over 18 years of hands-on experience, I've helped build and scale successful online catalogs, streamline operations, and solve business-critical challenges.

This Scope of Work outlines the scope & deliverables for Jessar Industries.

Scope of Work

This SOW outlines a complete migration of the Jessar Industries product catalog from the current WordPress/WooCommerce platform to Shopify, plus one month of brand elevation services to demonstrate ongoing partnership value. The migration addresses a severely outdated platform with critical infrastructure failures, while delivering a future-proof, modern, mobile-first, bilingual catalog that accurately represents Jessar's range of products.

The Result: An easy to use professional B2B product catalog with modern navigation, product filtering, marketing banners, collection hierarchy, lead generation forms, bilingual support, and a design your team can maintain without technical expertise — plus initial brand content assets to launch your elevated market presence.
Platform

Why Shopify

Zero Server Maintenance

No more PHP updates, security patches, or hosting issues. The website will never become "outdated". Automatic updates for nearly all functions.

Built for Product Catalogs

Filtering, search, and collections are native features designed for large catalogs.

Your Team Can Update It

Add products, change banners, update content without developers or technical expertise.

Beautiful, Scalable Design

Add collections, pages, products without running into layout issues or breaking anything.

Dynamic Features

Dynamically display catalogs or other relevant data based on availability and context.

Future Proof & B2B Ready

Allows for future proofing of B2B self service sales catalog when you're ready.

Deliverables

Website Migration Scope

1Platform Setup & Configuration

2Product Data Migration

3URL Redirect Mapping

4Design & User Experience

5Product Filtering & Search

6Wholesale Purchasing Function Optional

7Analytics & SEO

8Forms & Functionality

9Testing, Training & Launch

Included

Brand Elevation Pilot Month

One month of brand elevation services included to demonstrate ongoing partnership value and support website launch (begins Month 5, post-launch)

4-6 AI-generated product videos (5-10 sec, website + social ready)
4-6 AI-generated lifestyle product images
4-6 LinkedIn posts (drafted & scheduled)
4-6 Instagram posts (drafted & scheduled)
1-2 Influencer introductions (warm intros to aligned creators)
1 Initial launch strategy

Pilot Month Terms

  • Pilot deliverables are fixed as listed above; additional requests billed separately
  • Client to provide raw product images within 5 business days of request

Ongoing Brand Elevation (Optional)

If Jessar elects to continue brand elevation services beyond the pilot month, ongoing retainer begins at $5,000 CAD/month with a 3-month minimum commitment. Full retainer scope includes expanded deliverables, AI product images & video, ongoing strategy, and online product management. A separate scope of work will be provided for review and signature prior to continuation.

Investment

Website Migration + Brand Elevation Pilot

$35,000 CAD

Complete project — flat rate, no surprises

Includes website migration + one month brand elevation

$17,500
50% — Project kickoff
$8,750
25% — Mid-point (Week 6)
$8,750
25% — Launch
Timeline

Indicative Timeline

Month 1
Platform setup, navigation planning, page design, data analysis, approvals
Month 2
Theme customization, filter configuration, bilingual base setup, forms, banners, 301 redirect mapping, product mapping
Month 3
Extract product data from WooCommerce, CSV cleanup and normalization, image mapping, migration begin
Month 4
Final fresh data extraction, full product import, data validation, QA testing, training, go live + 301 redirects
Month 5
Brand elevation pilot month: AI content creation, social posts, influencer intros, strategy call

Timeline is indicative and may shift based on feedback cycles and approvals.

Client Responsibilities

To ensure success of this engagement, Client agrees to provide:

Agreement

By signing below, both parties agree to the terms and scope outlined in this Scope of Work.

Jessar Industries

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RevShift Media

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