Glossary

What the words mean — Shopify’s own terms, and the ones specific to this site.

Words Shopify uses

TermWhat it means here
StatusDraft, Active or Archived. Draft and Archived are invisible to customers; Active is a prerequisite for being visible but does not on its own make a product visible.
Published / Sales channelWhether the product is switched on for the Online Store. Separate from Status, and both are needed. This is the single most common cause of a “missing” product.
ArchivedRemoved from the website, record and web address kept. The correct way to retire a product.
HandleThe stub at the end of a page's web address. Changing it moves the page and breaks every link to the old one.
CollectionA page that gathers products. On this site collections fill themselves from rules — they are not folders you put things into.
Smart collectionA collection with a rule. All but one of this site's collections are smart collections.
Product typeA single value on the product that places it in its department collection.
VendorThe brand. Drives the brand pages and shows as “Line” in the specification table.
TagA free-text label on a product. On this site, tags beginning shelf: fill sub-collections.
VariantShopify's own size/colour mechanism. This site does not use it for colours — see “Variant family” below.
MetafieldAn extra field added beyond what Shopify provides. Every Jessar specification field is a metafield.
MetaobjectA reusable record that several products can point at — the brand blocks and the features blocks are metaobjects.
MediaA product's images, in order. The first one is the card image site-wide.
FilesThe store's central file library. Deleting a file here affects every product using it.
Theme editorThe visual editor for the homepage and other non-product pages. It edits the live site with no draft state.
Translate & AdaptShopify's translation app. Where the French values live.
RedirectA rule sending an old web address to a new one, so links keep working after a page moves.

Jessar and RevShift vocabulary

TermWhat it means
Shelf tagA tag of the form shelf:air-fryers that places a product in its sub-collection. The full list is in JES-COL-01.
Department collectionThe top-level collection — Cookware, Lighting, Drinkware. Built on product type, and gathers several shelf tags.
Sub-collectionThe level below a department — Air Fryers, Cast Iron Cookware. Built on a single shelf tag.
Variant familyA record linking the colours or sizes of one product, which are separate listings on this site rather than Shopify variants. It produces the “Also available in” swatch row.
Brand profileA reusable block of brand copy and imagery, written once per brand and attached to every product of that brand. Produces “The Line” block near the bottom of the page.
Product features recordA reusable record holding the three-column Features block. Attached to featured products only.
RomanceThe selling paragraph directly under the product title. Not the description.
Meta beamThe thin row of short label/value pairs under the bullets in the top block.
Benefits lineA row of short phrases separated by dots. Featured products only.
Retail ReadyThe block pairing the packaging photo with master carton, inner pack, languages and UPC.
Specifications panelThe dark table lower down the page, grouped into General, Electrical & lighting, Logistics and Compliance.
Fail-closedThe site's rule that a block with no data is skipped entirely rather than shown empty. It is why a missing field looks like a missing section.

Plain-English name for each Jessar field

The name on the left is what appears in the Shopify admin. The name on the right is what it is called in these documents and on the page.

Field in adminWhat it is
RomanceSelling paragraph under the title
Feature bulletsThe “What's included” list
Meta beamShort label/value row
Benefits lineRow of short phrases with dots
Type (display)Plain-English product type shown to buyers
Materials · Colour / finish · Capacity · Set countGeneral specification rows
Dimensions · Dimensions (imperial)Product size. Imperial wins on the page.
Weight (g) · Weight (imperial)Product weight. Imperial wins on the page.
Care instructions · Heat resistance · Lid materialKitchen specification rows
Wattage · Voltage · Frequency · Cord lengthElectrical rows
Lumens · Colour temperature · Base type · Bulb shape · Beam angle · Dimmable · Life hours · Bulb requirementLighting and bulb rows
Packaging typeHow the product is packed
Quantity per packageInner pack — units in an inner case
Quantity per containerMaster carton — units in a master case
Master carton dimensionsThe size of the master carton, not how many fit in it
CertificationsCompliance marks. Known marks draw as logos, others as text.
Safety claimsClaims such as BPA-free
Warranty periodWarranty, shown as a row and as a chip
Spec sheetAn attached PDF. Produces the download link.
Setup guide · Bulb guideA web address, not a file
Box imagePackaging photo for the Retail Ready block
Story image · Story heading · Story bodyThe Product Story block. All three or none.
Brand profilePoints at the brand's reusable block
Product featuresPoints at the three-column Features record
Variant family · Variant labelThe “Also available in” row
MSRP (CAD)Confidential pricing. Never rendered anywhere.
Internal class 1 · Internal class 2Internal classification. Not displayed.